KEY WORD/URL TARGETED MEDIA (You decide who to target. We’ll take care of the rest.)

Looking to reach a broad audience? Trying to connect with a highly specialized one? If you answered “yes” to either of these questions, have we got the application-based advanced keyword targeting technology for you. Products which reside on an advertiser’s desktop and allow us to target users on a contextual basis through keywords and URLs. Naturally, we have our own pre-determined verticals, however, we also accept KW/URL lists from you, said advertiser. In this scenario, users search on a keyword or browse on a category that you’ve bid on. That search then triggers your website in a new browser window. Congratulations, you’ve just directed people straight to your product or service in a matter of seconds. It just doesn’t get any simpler (or more effective) than that, does it?

Currently, Quake Marketing Desktop has 50 million active users worldwide (yes, that’s million, with an “m”) using desktop application software with optimal results. In fact, we’d be hard-pressed to name a better method regarding Direct Response-driven campaigns. Why? Well for one reason (and it’s a big reason if we do say so ourselves) click through rates are up to 40 times higher than with traditional banners (you’re impressed—we can tell). In fact, we’ve successfully used this method to optimize placements to the point where we’re meeting (and exceeding) client back-end ROI goals a full 85% of the time. And if that doesn’t qualify as effective, we don’t know what does.

To Desktop or not to desktop—that is the question

Now, we’ll be the first to admit that desktop applications are not everyone’s cup of tea, for one reason or another. For these customers (and you know who you are), please keep in mind that many of our contextual traffic and products are not (nor are they affiliated with) desktop applications. They are, however, just as effective when it comes to targeting, depending upon your ultimate goal, of course.